Member Research
Explore the changing needs of your members and prospects through quantitative surveys and qualitative focus groups. Ricochet will partner with you to design the perfect research study to meet your specific needs.
We’ll clarify your research goals and ensure you use the right methods to gather useful insights. Plus, we provide future-focused ideas with our analysis to help you turn member responses into action.
Surveys: Getting the Numbers
Recommendations Based on Survey Responses
Ricochet provides total project management and all materials and software.
Recommendations Based on Survey Responses
Your final Ricochet report provides detailed findings, overarching themes, and actionable suggestions for addressing survey respondent feedback.
Deep Understanding in Only 12 Weeks!
Focus Groups: Getting the Stories
Explore broad topics and concepts for nuanced understanding of behaviors and preferences. We moderate online discussions with a trained facilitator who guides conversation and teases out rich, compelling feedback and opinions.
Fully Modern and Virtual Focus Groups
Ricochet redefined focus groups to simplify participation and collect faster results.
Common Themes and Interpretations
Your final Ricochet report includes the core themes found in discussions and explanation of what they mean for your association business.
Deep Understanding in Only 9 Weeks!
Ricochet takes your research from kickoff to completion in less than three months.
