Ricochet Association Transformation
A navy mail sorting tray of cream envelopes, two navy cables with brass connectors about to plug together and a brass sync sculpture on a pale blue backdrop fading to light yellow in the corner.
Mailchimp

How do I connect my AMS to Mailchimp?

The Ricochet Mailchimp AMS Connector keeps member data in sync with Mailchimp, so campaigns go out the moment a member joins, registers or nears renewal.

Retyping member data? Meet with us

What moves

What data moves from my AMS to Mailchimp?

Thirty standard member fields arrive ready to use, and member activity becomes tags in five categories. Records match on your AMS Member ID.

A card catalog drawer standing in for your AMS.Your AMS
30 standard fields
NamesContact detailsMembership statusJoin and expiration datesChapter
5 tag categories
In-person eventsVirtual eventsDonationsPurchasesEducation and certifications
Mailchimp logo on a yellow hockey puck
Key features

What makes the Mailchimp AMS Connector different?

You can't find these features on other connection systems, or they require significant upgrades!

  • Nearly every AMS

    Modern cloud platforms, legacy systems and heavily customized AMS setups.

  • Set it and forget it

    A true automated sync that runs on schedule, not a one-time data push.

  • Activity becomes tags

    Events, gifts, purchases and certifications turn into tags you can segment on.

  • No duplicates

    Records match on your AMS Member ID, with rules set during setup.

  • Alerts and retries

    Error logging and automated alerts, with a retry at the next scheduled sync.

  • Secure by design

    Built on SOC 2 Type II and ISO 27001 certified infrastructure, encrypted at rest and in transit.

The plan

What does the Mailchimp AMS Connector include?

One plan, built for associations on Mailchimp.

FeatureMailchimp AMS Connector
Sync frequencyOnce a day
Member fields30 standard fields
Activity tags5 tag categories
LaunchIn as little as two weeks
SupportEmail support from our integration team
Platforms

Which AMS platforms does it work with?

Nearly every AMS works, including heavily customized ones. Do not see yours? Ask us.

  • Aptify
  • Fonteva
  • GrowthZone
  • iMIS
  • MemberClicks
  • netFORUM
  • Nimble AMS
  • Novi AMS
  • Personify
  • Protech
  • re:Members
  • Rhythm
  • Wild Apricot
  • YourMembership
What you get

What do I get with the Mailchimp AMS Connector?

Your AMS stays the system of record for full transaction detail, while Mailchimp gets clean fields and tags.

  • Campaigns on timeCampaigns go out the moment a member joins, registers or nears renewal.
  • Clean member dataThirty standard fields and activity tags, matched on your AMS Member ID.
  • Activity you can targetEvents, gifts, purchases and certifications become tags you can segment on.
  • Live in as little as two weeksYou tell us what data to move, and our specialists handle the rest.
Preview of the guide Why does my association's AMS data sync with Mailchimp fail?
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Why does my association's AMS data sync with Mailchimp fail?

The connector pairs with a Mailchimp Implementation, and Evolution Coaching keeps it tuned as your data changes.

Questions

What associations ask about the Mailchimp AMS Connector

What data does the connector sync?

Thirty standard member fields covering identity, contact, professional, membership and demographic data, plus member activity as tags in five categories.

How does it handle registrations, purchases and donations?

It turns that activity into clean tags you can segment on, rather than loading full transaction history into Mailchimp. Your AMS keeps the detail.

How often does data sync?

Once a day. If a sync fails, you get an automated alert and the connector retries at the next sync.

How tech-savvy does our team need to be?

Not at all. You tell us what data to move, and our specialists handle the rest.

What if our AMS has downtime?

The connector logs errors and sends an automated alert, then retries at the next scheduled sync.

How do we connect our AMS to Mailchimp?

Use a connector that syncs on a schedule instead of manual imports. The Ricochet Mailchimp AMS Connector moves thirty standard member fields and turns activity such as events, gifts and certifications into tags you can segment on. It works with nearly every AMS, matches records on your AMS Member ID and syncs once a day.

Why do AMS syncs with Mailchimp fail?

Rarely because of the technology. The sync runs, but nobody owns it, nobody watches it and errors pile up unread. The Ricochet Mailchimp AMS Connector sends an automated alert when a sync fails, retries at the next scheduled run and does a monthly true-up of every record, matched on your AMS Member ID.

Let's talk about your association

Bring your toughest question. We'll help you find the next step.

Meet with us