Scientific societies, engineering groups, and standards bodies tend to have deeply engaged members and marketing operations that have not kept pace with them. Membership is often tied to conference attendance or committee participation rather than a clear value proposition, renewal is manual, and the association is sitting on years of member data nobody can query. Ricochet starts by finding out what members actually value, then rebuilds renewal, newsletters, and member communications on systems staff can run without a developer. Recent engagements include the American Nuclear Society, AnitaB.org, C-SPAN, MIPI Alliance, RH-ISAC, and the IETF.
The case studies below cover 7 science and technology associations.
