Ricochet makes Mailchimp work for your association.

An association should usually move from Mailchimp to HubSpot once marketing runs across many channels on complex member data, often when annual revenue passes a few million dollars. Until then, Mailchimp remains the efficient choice for smaller associations with focused email programs. HubSpot brings sales and marketing into one system, which Mailchimp cannot do.

Yes, Mailchimp can connect to your association management system (AMS) through Ricochet’s Mailchimp AMS Connector. It moves member data between your AMS and Mailchimp, keeping the systems connected for your email program. This helps staff avoid retyping member information and keeps records moving between the two systems.

The Mailchimp AMS Connector is Ricochet’s integration between your association management system (AMS) and Mailchimp. It keeps member records in sync between the two platforms, so staff stop retyping data. This connection helps your association keep member records synchronized for email work.

A Mailchimp Implementation takes ten weeks. During that launch, Ricochet puts your lists, templates and first automations in place, and the readiness checklist confirms the scope before work begins. This gives your association a defined implementation period and clarifies what is included before the work starts.

Evolution Coaching includes mentorship after your Mailchimp launch. Ricochet brings association best practices into Mailchimp and helps your team put them in place, so your work drives business results. The coaching supports your team as it applies those practices in the platform after implementation.